Animation has changed the way brands communicate forever. It’s a creative, flexible, and powerful medium that allows businesses to tell stories that truly resonate with their audiences. Whether it’s a short explainer video or a cinematic 3D showcase, animation captures attention and makes even the...
Concept art is more than pretty pictures. It is the visual blueprint that guides an entire production from the earliest creative spark to final frames. For a 3D animator, well-crafted concept art saves time, reduces ambiguity, and ensures that the mood, silhouette, lighting and material...
Video is no longer a supporting tool, it is now a primary form of communication across industries. According to a report conducted earlier in the year, 89% of businesses use video as part of their marketing strategy, and 92% say it delivers a positive return...
Rendering is one of the most critical steps in 3D animation, transforming digital assets into visually compelling content. For 3D animators, understanding the differences between CPU and GPU rendering is essential to optimise workflow efficiency and deliver high-quality results. The choice between these pipelines affects...
Businesses today are constantly looking for new ways to engage their audiences. Visual content has become a key part of marketing, education, and internal communications. Animation is a versatile tool that can explain complex ideas, tell compelling stories, and leave a lasting impression. But when...
When it comes to creating content that grabs attention and drives results, businesses often debate between live action and animation. While live filming can certainly have its strengths, animated content has proven to be more versatile, cost effective and impactful for boosting engagement and conversions....
In South Africa, internet penetration has climbed to 78.9% in 2025, with 50.8 million users connected online. However, this progress masks a stark digital divide, particularly in rural areas where only 38% of Africans are online compared to the global average of 68%. Provinces such...
In the fast-evolving world of creative video productions, filmmakers and content creators are constantly seeking innovative methods to enhance storytelling. These experimental camera techniques not only capture attention but also deepen engagement, allowing audiences to experience narratives in visually compelling ways. Studies have shown that...
Organisations today are investing heavily in training to keep their workforce skilled, engaged, and compliant. Learning management systems in South Africa are helping companies meet these goals by centralising learning, tracking progress, and streamlining administration. Yet, to truly maximise the benefits of an LMS, integrating...
Corporate video has become a crucial tool for businesses looking to stand out in a crowded marketplace. It offers a unique way to communicate your brand’s message, build trust with your audience, and deliver content that is engaging, memorable, and shareable. With video, you can...