Animation in South Africa has evolved from a niche creative tool to a central element in advertising and marketing strategies. This transformation reflects a broader trend where brands leverage animation to engage diverse audiences, convey complex messages, and foster emotional connections. History of Animation in South...
Artificial Intelligence (AI) is no longer a concept of the future — it’s part of today’s creative workflow across many industries, including animation. As AI continues to evolve, it’s raising an important question: Are South African animation studios using AI, and if so, how are...
Cape Town has become a vibrant centre of creativity and technical skill in the world of 2D animation. While the global industry shifts toward hyper-digital processes, animation studios in Cape Town are preserving the handcrafted beauty of frame-by-frame artistry. This commitment to traditional methods, enhanced...
The mobile gaming and augmented reality (AR) landscape in South Africa is rapidly evolving, spurred by increasing smartphone penetration, improved connectivity, and a dynamic community of developers. For 3D animators working within this market, optimising animations for mobile platforms is not only a technical necessity...
In today’s digital age, museums are no longer just repositories of artefacts—they are immersive educational environments. At the heart of this evolution are 3D animators, whose work in historical reconstructions is revolutionising how we engage with the past. Using advanced digital tools and rigorous research,...
If you’ve ever wondered who brings your favourite video game characters, animated films, or eye-catching adverts to life, chances are you’re thinking about 3D animators. These creative tech wizards play a huge role in making digital worlds move and feel real. But what exactly do...
Animation in South Africa is experiencing a significant surge, with local studios producing compelling content that resonates both nationally and internationally. Central to this growth is the National Film and Video Foundation (NFVF), a statutory body under the Department of Sport, Arts, and Culture. The...
In the vibrant world of animation, compositing serves as the bridge that unites various visual elements into a cohesive and compelling narrative. Animation studios in Johannesburg are at the forefront of employing advanced compositing techniques to elevate their projects, ensuring they resonate with both local...
The South African animation industry is experiencing a significant transformation, driven by technological advancements and a growing demand for culturally rich content. As the industry evolves, animators in South Africa are increasingly adopting modular character systems to enhance efficiency, consistency, and scalability in episodic content...
Johannesburg has emerged as a dynamic hub for animation studios, who adeptly navigate the complexities of producing content tailored for television, web, and mobile platforms. The city's animation industry is characterised by its adaptability, technical proficiency, and commitment to storytelling that resonates across diverse audiences. Understanding...